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Best online bookmakers

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A top betting service from Bet365, with great odds and great live betting.

William Hill

The largest bookmaker in the UK and one of the best sites for football "who will score" bets. As a member enjoy their free BetLive TV service.

Paddy Power

Stunning betting company with excellent odds and endless promotions.


Big UK highstreet name with over 100 years in the business. One of the largest bookmaker brands in the world.


Get the best odds by using this massive Bet Exchange. An average 300 bets a second take place on Betfair.


The Bonus King! Great for football bettors and lots of bonuses for regular users.


A well designed betting platform with great refund offers and many happy users.


An industry leader in betting with years of experience. Often displays some of the best bookmaker odds around.


Offering two free bets! This is a big growing brand which is attracting many new customers with its offerings.

888 Sport

888 Sport extends the excellent 888 gambling network. Enjoy their great range of sport and free bet offers.


Skybet offer a great betting service to compliment their sport TV packages.

Winner Sports

Try it! A newer sportsbook, but a great one!


A great betting service that you must try!

Market Options

Try your hand at financial binary betting!

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How we review bookmakers

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There are so many bookmakers and sportsbooks on the web these days and it can be hard to sift through to find the best and most reliable. Our list of the best online bookmakers helps tackle this problem and point you in the right direction.

As an online bettor, you are trusting these companies with your money so it's important that they are trustworthy and you feel safe while betting with them. After all, betting is meant to be an enjoyable thing!

The bookmaker reviews we have listed here are in no particular order, so the one at the bottom could be every bit as good as the one at the top. Be assured though that all these bookmakers pass our tests to be in the list of best online bookmakers. Any rogue or untrustworthy companies are not listed here. We feel that they don't need a review if they are bad. It's just unnecessary promotion for them.

We are constantly adding new reviews to this section and the following are some of our review criteria:

Take a look at each of our chosen bookmakers and make you decision based on our analysis. As we have already mentioned, they are all great bookmakers; there are just little differences that separate them and might make you lean towards a particular company. These differences aren't necessarily good or bad points, but rather preferences that might suit some people and not others. For example, bet365 have a great mobile site, so someone who bets on their mobile a lot might prefer to bet with them over another bookmaker who hasn't yet tweaked their mobile site for an optimal user experience. Or for example, PaddyPower use a lot of humour on their site and in their advertising. This humours approach may attract some users more than others.

So whichever bookmaker you decide to sign up with, you can be assured that our selection has some of the best in the industry. There is nothing stopping you joining more than one bookmaker either! A lot of people join several and take advantage of the introductory free bet offers as well as the ability to bet with the bookmaker that has the best odds for the market they are looking at.